Following are some useful off-page optimization techniques to get better website search engine ranking: 1. Use of Keywords in Incoming Links The anchor text should contain important keywords. 2. Quantity and quality of Incoming Links A large quantity of incoming links is an indicator of popularity or fame of a website. Search engines make use of the quantity of inward or incoming links to award better ranking to further popular. But search engines worth the quantity of links more then the quantity. Don’t try to get the links in short time of period do your seo work slowly and gradually. Try to increase the amount of links gradually, rather than getting them all at once. The steady attainment of links appears more natural to search engines. Chart showing the power of high quality back links |
| How many links you need from pages | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 |
To get PR of your page at least | 2 | 101 | 18 | 3 | 1 | 1 | 1 | 1 | 1 | 1 | 1 |
| 3 | 555 | 101 | 18 | 3 | 1 | 1 | 1 | 1 | 1 | 1 |
| 4 | 3055 | 101 | 18 | 3 | 1 | 1 | 1 | 1 | 1 | 1 |
| 5 | 16803 | 3055 | 555 | 101 | 18 | 3 | 1 | 1 | 1 | 1 |
| 6 | 92414 | 16803 | 3055 | 555 | 101 | 18 | 3 | 1 | 1 | 1 |
| 7 | 0.5 mil | 92414 | 16803 | 3055 | 555 | 101 | 18 | 3 | 1 | 1 |
| 8 | 2.8 mil | 0.5 mil | 92414 | 16803 | 3055 | 555 | 101 | 18 | 3 | 1 |
| 9 | 15 mil | 2.8 mil | 0.5 mil | 92414 | 16803 | 3055 | 555 | 101 | 18 | 3 |
| 10 | 84 mil | 15 mil | 2.8 mil | 0.5 mil | 92414 | 16803 | 3055 | 555 | 101 | 18 |
3. Quality Content
This is the most important part that you must have quality contents in your website. The contents are well written and easy to understand also having relevancy with the website. Use the keywords in your site mostly preferred in first paragraph. Always use the main keyword in your first or second line of the first paragraph.
4. Submissions
Submission in directories, book marking sites, article directories and press release sites are important and usually is the first step of a seo campaign. But submit gradually and regularly and don’t try to put them at once.
5. Press or Media Announcement
To increase the popularity of your website submits press release to press release sites. Every link back to your site will help out the site rank better.
6. Blog Commenting
Use the keyword phrase in the name box when posting comments that will often result in a back link.
7. Forum Posting
Apply your keywords as a part of your forum signature when ever posting in forums, hence another way of getting back links.